Jony Ive`s LoveFrom signs a multi-year deal with Italian carmaker Ferrari
(iMore iPhone)

What you need to know Exor, Ferrari, and LoveFrom have announced a new creative partnership. Jony Ive co-founded LoveFrom when he left Apple in 2019. The new deal is reported as a `long term, multi-year` one. There`s no telling what Ive will be working on, though. Former Apple design chief Jony Ive will be working with Ferrari after the Italian carmaker, its parent company, and Ive`s LoveFrom announced a new `creative partnership.` Announced via press release, the deal will be a `long term, multi-year collaboration with Sir Jony Ive and Marc Newson,` Ferarri says. As for what Ive and the team will work on, it isn`t really clear. This is what the press release has to say — there`s every chance you`ll know less after reading it than you did before. The first expression of this new partnership will bring together Ferrari`s legendary performance and excellence with LoveFrom`s unrivalled experience and creativity that has defined extraordinary world changing products. Beyond...